Thursday, April 4, 2013

Let's Plan a Volunteer Recruitment Month! - "Finest Hour" Theme!

I'm a huge fan of planning a recruiting month with a theme built around the lyrics of a song. One major benefit for doing this is it gives you a specific and focused theme you can weave throughout your recruiting month, because when people hear the song, they will be reminded of your message and it adds a touch of "fun" to recruiting! 

One feature of your recruiting month will be a music video of your ministry so you will need video footage of your volunteers, classes and any events you hosted throughout the year. If you ask around, you are sure to find at least one or two people in your church who like to film with a video camera, take pictures and edit videos on their computers. Ask them to be your film crew and have them film from time to time throughout the year to get footage of the children, youth, adults in your ministry.  Use this footage to make your annual recruiting video.  You can also use digital camera shots of people and events to make your video even more interesting!  Find someone in your church to sing the song as the video plays so you are able to communicate a strong message through the video and song.

The first step is to plan your recruitment drive.  Know who you are trying to reach, how many people you need and select a theme to help you capture the attention of the people in your church.  I will be sharing seven complete recruiting plans with you.  Select one of these, combine them or come up with your own, but make sure you have a plan for your recruitment drive.

Each recruiting plan includes some components which are the same, for example, each plan should begin a few weeks before the actual start your recruiting month with “teasers”.  These “teasers” come from the lyrics of the song to be sung with your video and are placed on posters around the church, in the bulletin, on powerpoint or wherever you can think to put them.  The point of the “teasers” is to get people wondering what they are about and to aid you in getting their attention when you actually begin the recruiting month.

Each plan also includes a week from the recruiting month where the Senior Pastor speaks to the value of serving in the children’s ministry.  This is important because if the Senior Pastor says there is value in serving in the children’s ministry; people are more likely to believe it.  The Senior Pastor needs to be your biggest fan – when he is behind the children’s ministry, the church will be as well.  My first recruiting theme centers around the theme from Wayne Watson's song, Finest Hour

You'll find the full post at this link.

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